Coach

The Coach owner’s results will provide another opportunity to stick up for its acquisition of rival Capri. And the Met Gala will do its best to ignore the TikTok ban and labour strife at Conde Nast.

Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.

Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.

After the bag initially proved popular with Gen-Z consumers, the brand used a mix of hard numbers and qualitative data – including “shopalongs” with young customers – to make the most of its accessory’s viral moment.

Before fashion businesses can put artificial intelligence to work or target the right shoppers online, they need good data and a deep understanding of who their customers are and what they want. This case study offers a guide for brands that want to truly know their customer, allowing them to make smarter decisions that serve shoppers and drive results.

A Coach restaurant and coffee shop will open on March 4 next to one of the brand’s stores in the Indonesian capital.

Above all, this New York Fashion Week will be remembered for floor-sweeping leather coats and ‘Queen Bey,’ writes Lynn Yaeger.

The creative director used his New York fashion catwalk as a staging ground for a series of upcycled looks.

Scenting ultra-exclusive events is beauty’s next big branding opportunity.

The role is changing as fashion companies break “digital” responsibilities out of their siloes, leading some to rethink the position.