Shopify

Since announcing last week that the e-commerce company would transfer its US-listed shares to the marketplace, Shopify has risen 16 percent. Even after the company moves to Nasdaq, it will maintain a dual listing on the Toronto Stock Exchange.

Partnering with department stores and boutiques used to be the first and sometimes only option for new labels to break though. Today, that path often winds through Shopify and Instagram first, but multi-brand retailers still have an important role to play.

Linking online and offline selling channels increases the odds of turning fickle shoppers into a loyal following.

Shopify Inc. is shifting its focus from small businesses to larger retailers, successfully attracting major clients like Mattel and Casper from Salesforce by offering lower costs and flexible pricing models.

With rising competition to acquire and retain customers online, digitally native start-ups are determining how to strike a balance between developing their own e-commerce features in-house and partnering with external software providers.

After generative AI’s breakout year in 2023, The State of Fashion 2024 examines emerging use cases across creative industries, including fashion.

Growing demand for lookalike products, coupled with a pullback in spending due to inflation, is cutting in to sales of some trendy, big-name products.

While job losses aren’t happening at the same pace as in Silicon Valley, retailers facing slowing demand and rising operating costs are starting to make cuts.

Tools and services are helping fashion and beauty industries stem the billions of dollars they reportedly lose due to abandoned carts by taking the friction out of the checkout stage, online and off.

Over the past year, Shopify and BoF brought together fashion industry leaders to discuss their learnings, opportunities and challenges they face in a series of roundtables. Now, BoF shares the most actionable insights that emerged with its community.