BoF Studio

The Portuguese Footwear Association, APICCAPS, invited brand leaders and business professionals across footwear and its adjacent industries to a day-long Digi4Fashion event in Porto, on digital opportunities for the industry in 2025. There, BoF spoke to footwear and fashion brands to learn about their key challenges in this area, and presented on opportunities and innovation in e-commerce today.

Designers from RaiseFashion’s third masterclass cohort are navigating shifting tariffs, supply chain challenges and pricing pressures. Here, BoF explores how four designers leverage their heritage to build their businesses — finding resilience through mentorship, storytelling and community.

BoF and Front Row gathered beauty executives over breakfast in New York to examine brand authenticity, channel mix, product innovation and meaningful differentiation in today’s crowded beauty market. Here, BoF shares key insights from the discussion.

As the Italian footwear brand marks its 50th anniversary, Santoni is eyeing up expansion into new regions and categories while doubling down on its commitment to quality, craftsmanship and its sustainability goals. BoF sits down with Giuseppe Santoni, president and chairman, to discuss the brand’s strategic focus for 2025.