Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.
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Luxury Has a Fake News Problem. Is Silence the Right Strategy?
Hermès, Chanel and Louis Vuitton are among the luxury megabrands that have largely remained quiet amid a flood of viral TikToks falsely suggesting their bags are made in China.
Kering’s Woes Deepen as Gucci Sales Tumble 25%
Group revenues fell 14 percent in the first quarter as Saint Laurent and Balenciaga also suffered from the downturn in luxury demand.
Louis Vuitton, Gucci, Dolce & Gabbana to Anchor V&A’s Luxury Mall in South Africa
Cape Town’s V&A is tripling the size of space available for rent to luxury retailers to almost 4,000 square meters (43,056 square feet) in a dedicated new wing, David Green, its chief executive officer, said in an interview.
Louis Vuitton, Gucci, Dolce & Gabbana to Anchor V&A’s Luxury Mall in South Africa
Cape Town’s V&A is tripling the size of space available for rent to luxury retailers to almost 4,000 square meters (43,056 square feet) in a dedicated new wing, David Green, its chief executive officer, said in an interview.
Will Gucci’s Demna Strategy Work?
The financial markets and fashion fans on social media have rejected Kering’s bet on the zeitgeist-shaping Balenciaga designer to revive its ailing flagship. BoF’s Imran Amed has a different view.
The BoF Podcast | Demna Takes Gucci, Versace’s New Chapter Begins
As Demna is set to become artistic director of Gucci, and Donatella Versace passes the baton to Dario Vitale after nearly three decades at the creative helm of Versace, the fashion industry is bracing for much-needed creative transformation. BoF founder and editor-in-chief Imran Amed and editor-at-large Tim Blanks unpack what this means for the wider industry.
The BoF Podcast | Demna Takes Gucci, Versace’s New Chapter Begins
As Demna is set to become artistic director of Gucci, and Donatella Versace passes the baton to Dario Vitale after nearly three decades at the creative helm of Versace, the fashion industry is bracing for much-needed creative transformation. BoF founder and editor-in-chief Imran Amed and editor-at-large Tim Blanks unpack what this means for the wider industry.
Why Gucci Picked Demna
The era-defining Balenciaga designer will take the reins of Italy’s biggest luxury brand in a surprise shakeup of parent company Kering’s creative ranks. The French group is under pressure to turn around performance after profits tumbled 46 percent last year.
5 Brands That Dominated the Social Conversation During Milan Fashion Week
DSquared2, Moschino and Versace led the user-generated conversation on social media during Milan Fashion Week according to BoF's new social intelligence tool BoF INSIGHTS PULSE, powered by Quilt.AI.
The Fake Fashion Campaigns That Show AI’s Future in Marketing
The AI-generated campaigns, which offer a glimpse of what the future of marketing could look like, have already drawn the attention of brands such as Gucci.
Year of Designer Debuts Is a Crucial Test for Fashion’s Dream Machine
Givenchy, Tom Ford and Dries Van Noten will reveal new creative visions this week ahead of anticipated reboots at Chanel, Gucci, Dior and others. Can refreshed runway collections combat consumer fatigue?
Waiting for Gucci
Kering’s flagship brand is expected to announce a new creative director ‘promptly.’ The sooner the better, writes Imran Amed.